From Summer Jam to Main Character Energy: Tiffany Knighten’s PR Journey and Entrepreneurial Wisdom
Episode 5 of The Brandinc PR Podcast is live, and you won’t want to miss this one! In this episode, I sit down with Tiffany Knighten—PR founder, communications expert, and the inspiring voice behind the *Main Character Energy* podcast. Tiffany’s story is one of passion, resilience, and a commitment to empowering others, especially women of color, in the PR and communications industry.
We talk about her early career days working at Hot 97’s Summer Jam, where she mastered the fast-paced world of entertainment PR, and her journey to launching her own brand and podcast, which inspires women to live boldly and unapologetically as the “main characters” of their own lives. Tiffany also shares her insights on the importance of mentorship in breaking into PR and offers invaluable advice for anyone looking to thrive in this competitive field.
Whether you’re new to PR, a seasoned professional, or simply looking for inspiration, this episode has something for everyone. Tune in to hear Tiffany’s powerful story, then don’t forget to follow, subscribe, and share this episode with anyone who needs a boost of “main character energy” in their life!
Catch the full episode here: Spotify
Full Bio
Tiffany Knighten is an award-winning PR professional, creatorpreneur, and the Founder and CEO of Brand Curators. Recognized as one of Business Insider’s Top PR Pros in the Creator Economy, Tiffany has dedicated her career to amplifying diverse voices, brands, and creators, promoting equity and representation. As the host of the popular podcast Main Character Energy with Tiff Knighten, she shares insights on growth mindset and personal development.
Before founding her agency, Tiffany honed her skills working with leading brands and agencies such as Viacom, MTV/LOGO, VH1, 5WPR, Burson, NASDAQ, Hot 97, and Super Bowl XLVIII.
Tiffany is also a contributing writer, speaker, and business mentor. In 2022, Tiffany was named one of PRSA-NY’s Top 10 Black PR Leaders to Know, and she received Seton Hall University’s College of Communications and the Arts PR Impact Award for her commitment to mentoring rising public relations and integrated marketing professionals. Her continued dedication to amplifying diverse voices earned her a spot on Business Insider’s 2024 list of Top PR Pros in the Creator Economy.
Tiffany’s passion for storytelling, community engagement, and mental health and well-being advocacy are central to her work. As an official mentor for the Women Entrepreneurs NYC (WE NYC) mentorship program, she actively supports and advises the next generation of women leaders. Tiffany holds a B.A. in Public Relations and Journalism from Seton Hall University in South Orange, NJ.
Tiffany Knighten
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- LinkedIn: Tiffany Knighten
- Instagram: @tiff_or_die
- YouTube: @TiffKnighten
- TikTok: @tiffknighten
Brand Curators
- LinkedIn: Brand Curators
- Instagram: @brandcurators.co
- Twitter: @brandcurators
Main Character Energy with Tiff Knighten
- LinkedIn: Main Character Energy with Tiff Knighten
- Instagram: @maincharacterenergypod
- Spotify: Main Character Energy with Tiff Knighten
- Apple: Main Character Energy with Tiff Knighten
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