Brandi Sims to Moderate PRSA’s “State of the Industry: AI & Crisis Communications” Webinar

We’re thrilled to announce that Brandi Sims, Founder of Brandinc PR, will serve as moderator for the upcoming PRSA webinar, “State of the Industry: AI & Crisis Communications,” happening June 18, 2025 at 2PM ET.

In today’s fast-paced media landscape, artificial intelligence is rapidly transforming the way PR professionals respond to crisis moments—from real-time reputation management to AI-driven media strategies. This timely and thought-provoking conversation will explore how communications pros can navigate these changes, adapt, and thrive.

Meet the Panelists:

🔹 Ryan McCormick – Co-Founder, Goldman & McCormick Public Relations
A veteran in crisis PR, Ryan brings deep insights on reputation repair and media navigation in high-stakes situations.

🔹 Dr. Lisa Du Bois Low – Associate Professor of Practice, Texas Tech University
An academic and practitioner at the intersection of communications and generative AI, Dr. Low will break down how AI is shaping message strategy and public perception.

🔹 Nathaniel Cooke Jr. – Co-Founder, CG Consulting Group
With a sharp focus on strategy and innovation, Nathaniel brings a forward-thinking view on how AI is redefining trust, authenticity, and the role of communicators in the digital age.

As moderator, Brandi will guide the conversation with thoughtful questions and real-world application, helping attendees walk away with practical strategies for embracing AI in their own crisis comms playbook.

📅 Save the date: June 18, 2025 at 2PM ET
🔗  https://www.prsa.org/event/2025/07/22/default-calendar/state-of-industry-ai-and-crisis-communications-wbens2503

Stay connected with Brandinc PR for more event updates, key takeaways, and Brandi’s insights following the session.

This isn’t just another PR panel—it’s a look into the future. Are you ready?