Brandinc PR Founder to Moderate Featured Panel at PRSA Women of Impact Summit in Chicago
Brandi Sims will lead a national conversation on leadership in sports and entertainment communications during PRSA’s Women of Impact Summit on Aug. 6.
Brandinc PR is proud to announce that founder and principal publicist Dr. Brandi Sims, MBA, has been selected to moderate a featured panel during the Public Relations Society of America’s (PRSA) Women of Impact Summit, taking place Aug. 6 at the historic Union League Club of Chicago.
The featured general session, “Women Calling the Plays: Leading Communications in Sports and Entertainment,”will bring together accomplished communications leaders whose work is shaping some of the world’s most visible brands, organizations and cultural moments.
Hosted by the PRSA Entertainment & Sports Section, the panel will feature:
- Adrienne Allen, Founder, IPY Agency
- Tianna Robinson, Founder & CEO, Intertwined Agency and Founder, AI for PR
- Genna Goldberg Rosenberg, veteran storyteller and advisor at the intersection of toys, licensing and entertainment
- Sarah Schmidt, President, Interdependence
As moderator, Sims will guide a conversation focused on how women leaders navigate high-stakes communications, build influential brands, lead high-performing teams and create lasting impact across the sports and entertainment industries.
Why This Conversation Matters
The communications profession continues to evolve alongside rapidly changing technology, audience expectations and media consumption habits. Organizations today are looking for leaders who can communicate with confidence, adapt to change and build authentic relationships with stakeholders across multiple platforms.
This session will explore the leadership principles that help communications professionals thrive in today’s environment, including:
- Leading through high-pressure and high-visibility moments
- Building brands that earn trust and influence
- Developing resilient communications teams
- Navigating emerging technologies and industry change
- Creating meaningful impact across sports, entertainment and culture
These conversations extend beyond the sports and entertainment industries. The leadership lessons shared during the session offer valuable insights for agency professionals, corporate communicators, nonprofit leaders, entrepreneurs and students preparing for careers in public relations and strategic communications.
A Milestone for Brandinc PR
Being selected to moderate a featured session at PRSA’s Women of Impact Summit reflects Brandinc PR’s continued commitment to advancing the public relations profession through leadership, education and meaningful industry conversations.
Since founding Brandinc PR, Sims has worked with organizations ranging from startups and nonprofits to national brands, helping clients earn media coverage, strengthen their reputations and communicate with purpose. She has also remained actively involved in PRSA leadership, previously serving as Chair of the PRSA Entertainment & Sports Section and continuing to advocate for professional development opportunities that elevate the communications industry.
“One of the greatest opportunities in our profession is learning from one another,” Sims said. “I’m honored to moderate a conversation featuring accomplished women whose experiences can inspire current and future communications leaders while sharing practical insights that professionals can apply in their own organizations.”
About the PRSA Women of Impact Summit
The PRSA Women of Impact Summit brings together communications professionals from across the country for a day of leadership development, networking and recognition of women making significant contributions to the public relations profession.
The summit highlights leadership, innovation and the evolving role of women across communications disciplines while creating opportunities for professionals to learn from industry experts and build meaningful connections.
Brandinc PR looks forward to participating in this year’s event and sharing key insights following the panel discussion.
About Brandinc PR
Brandinc PR is a strategic public relations agency specializing in media relations, thought leadership and brand visibility. The agency partners with businesses, nonprofits, executives and entrepreneurs to develop communications strategies that build credibility, strengthen reputations and create lasting impact through earned media and strategic storytelling.