Next Brandinc PR Podcast Episode: AI Pros and Cons, Twitter Mass Unfollow, and the TikTok Ban

 

New Episode Alert: AI Pros and Cons, Twitter Mass Unfollow, and the TikTok Ban

The Brandinc PR Podcast is back with an exciting episode that dives into some of today’s most pressing digital topics, straight from our listener requests! Join host Brandi Sims, seasoned PR expert and media strategist, as she unpacks these trending topics and offers actionable insights for business owners, entrepreneurs, and digital enthusiasts alike.

What’s in this Episode?

🔍 AI: The Pros and Cons
AI is reshaping industries, but is it all good news? Brandi explores the benefits and challenges of AI technology, from improving efficiency to ethical dilemmas, providing a balanced perspective for businesses navigating the AI revolution.

🐦 The Twitter Mass Unfollow
Why are users jumping ship on Twitter? Brandi breaks down the recent mass unfollowing phenomenon, exploring its causes, potential impacts on the platform, and what it means for brands relying on Twitter for engagement.

📵 The Impending TikTok Ban
Is TikTok really on its way out? This episode discusses the latest developments surrounding a potential TikTok ban, its implications for creators and brands, and alternative strategies for maintaining visibility in the social media space.

Why You Should Tune In

This episode is a must-listen for anyone looking to stay ahead in the ever-changing digital landscape. Whether you’re a small business owner, a content creator, or a PR professional, Brandi’s expert analysis will leave you informed and ready to adapt.

📲 Listen Now!
Stream the latest episode on Spotify, Apple Podcasts, or your favorite podcast platform. Don’t forget to subscribe, leave a review, and share with your network to keep these conversations going!

Stay tuned for more listener-inspired episodes where we tackle the topics that matter most to you.

Keywords: Brandinc PR Podcast, Brandi Sims, AI pros and cons, Twitter mass unfollow, TikTok ban, digital trends, PR insights, podcast for entrepreneurs, social media strategy.

 

Spotify: https://open.spotify.com/episode/2WCe9rNFPoTj9GXKx5MTV3 

Apple: https://podcasts.apple.com/us/podcast/the-brandinc-pr-podcast/id1769667431?i=1000677837036

iHeart Radio: https://music.amazon.com.br/podcasts/732fd8b8-3f87-430d-89e3-7e34e4b34390/episodes/3e7a700c-3df6-4670-b3c7-2dd823878e81/the-brandinc-pr-podcast-navigating-digital-disruption-ai-pros-cons-twitter-mass-unfollow-and-the-tiktok-ban 

Amazon Music: https://music.amazon.com.br/podcasts/732fd8b8-3f87-430d-89e3-7e34e4b34390/episodes/3e7a700c-3df6-4670-b3c7-2dd823878e81/the-brandinc-pr-podcast-navigating-digital-disruption-ai-pros-cons-twitter-mass-unfollow-and-the-tiktok-ban 

Bloom Bar Atlanta Shines on FOX Soul’s N’ Style Atlanta!

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Bloom Bar Atlanta Shines on FOX Soul’s N’ Style Atlanta!

Our amazing client, Bloom Bar Atlanta, just lit up the screen with a fabulous feature on FOX Soul’s N’ Style Atlanta! If you missed it, we’ve got you covered with the juicy highlights (and the link to binge-watch!).

In this episode, you’ll catch Co-Founder and CEO Kofi Maafo welcoming guests into this vibrant new Atlanta hotspot. From the sleek ambiance to the mouthwatering bites, Bloom Bar Atlanta sets the stage for an unforgettable experience.

So, what are you waiting for? Dive into all the N’ Style Atlanta vibes by watching the full episode here! 🥂

Bloom Bar Atlanta — where style, soul, and stellar hospitality meet.

From Summer Jam to Main Character Energy: Tiffany Knighten’s PR Journey and Entrepreneurial Wisdom

From Summer Jam to Main Character Energy: Tiffany Knighten’s PR Journey and Entrepreneurial Wisdom

Episode 5 of The Brandinc PR Podcast is live, and you won’t want to miss this one! In this episode, I sit down with Tiffany Knighten—PR founder, communications expert, and the inspiring voice behind the *Main Character Energy* podcast. Tiffany’s story is one of passion, resilience, and a commitment to empowering others, especially women of color, in the PR and communications industry.

We talk about her early career days working at Hot 97’s Summer Jam, where she mastered the fast-paced world of entertainment PR, and her journey to launching her own brand and podcast, which inspires women to live boldly and unapologetically as the “main characters” of their own lives. Tiffany also shares her insights on the importance of mentorship in breaking into PR and offers invaluable advice for anyone looking to thrive in this competitive field.

Whether you’re new to PR, a seasoned professional, or simply looking for inspiration, this episode has something for everyone. Tune in to hear Tiffany’s powerful story, then don’t forget to follow, subscribe, and share this episode with anyone who needs a boost of “main character energy” in their life!

Catch the full episode here: Spotify

Full Bio

Tiffany Knighten is an award-winning PR professional, creatorpreneur, and the Founder and CEO of Brand Curators. Recognized as one of Business Insider’s Top PR Pros in the Creator Economy, Tiffany has dedicated her career to amplifying diverse voices, brands, and creators, promoting equity and representation. As the host of the popular podcast Main Character Energy with Tiff Knighten, she shares insights on growth mindset and personal development.

Before founding her agency, Tiffany honed her skills working with leading brands and agencies such as Viacom, MTV/LOGO, VH1, 5WPR, Burson, NASDAQ, Hot 97, and Super Bowl XLVIII. 

Tiffany is also a contributing writer, speaker, and business mentor. In 2022, Tiffany was named one of PRSA-NY’s Top 10 Black PR Leaders to Know, and she received Seton Hall University’s College of Communications and the Arts PR Impact Award for her commitment to mentoring rising public relations and integrated marketing professionals. Her continued dedication to amplifying diverse voices earned her a spot on Business Insider’s 2024 list of Top PR Pros in the Creator Economy. 

Tiffany’s passion for storytelling, community engagement, and mental health and well-being advocacy are central to her work. As an official mentor for the Women Entrepreneurs NYC (WE NYC) mentorship program, she actively supports and advises the next generation of women leaders. Tiffany holds a B.A. in Public Relations and Journalism from Seton Hall University in South Orange, NJ.

 

Tiffany Knighten

 

Brand Curators

 

Main Character Energy with Tiff Knighten

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Case Study: Empowering Independent Musicians with Underground Music Collective

Client Background: Underground Music Collective (UMC) is a Nashville-based digital music resource center and multimedia services company founded by Gerard Longo. UMC focuses on empowering independent musicians and creatives through content features, live events, and educational resources. Gerard, a cancer survivor, ex-football player, and music advocate, leads the organization, which has partnered with high-profile brands like Universal Music Group, Red Bull, and the Tennessee Titans. The organization is also deeply committed to charitable causes, including the American Cancer Society and relief for musicians impacted by the pandemic.

Objective: UMC partnered with Brandinc PR to amplify its mission and visibility in the music industry and among potential partners. The goal was to position UMC as a leading voice in independent music advocacy, enhance brand recognition, and secure impactful media placements that would showcase Gerard’s inspiring story and UMC’s initiatives.

Our Strategy:

  1. Storytelling for Impact
    Brandinc PR crafted a compelling narrative around Gerard Longo’s journey and UMC’s commitment to supporting independent musicians. Emphasizing Gerard’s resilience, philanthropic efforts, and vision for empowering creatives, we developed a brand story that resonated with audiences and emphasized UMC’s unique role in the music industry.
  2. Targeted Media Outreach
    We identified key media outlets and thought leadership platforms within music, entertainment, and entrepreneurship spaces. Through targeted pitches, we positioned Gerard as an advocate for indie artists and a thought leader on topics like music entrepreneurship, resilience, and community building.
  3. Digital Content & Social Media Strategy
    Brandinc PR worked with UMC to enhance its social media presence, focusing on highlighting its partnerships, community events, and educational resources. Our social media strategy prioritized engaging storytelling and multimedia content that showcased the behind-the-scenes work UMC does to support its community.
  4. Collaborative Podcast Appearances
    Recognizing the popularity of podcasting in the indie music space, we arranged for Gerard to guest on podcasts that aligned with UMC’s mission. This approach not only allowed Gerard to share insights directly with UMC’s target audience but also strengthened UMC’s position as a key resource in the independent music industry.

Results:

  • Enhanced Media Exposure
    Through our outreach efforts, Gerard and UMC secured media placements in leading music and business publications. These features helped spotlight UMC’s impact and expanded its reach to a broader audience.
  • Increased Brand Awareness and Partnerships
    Brandinc PR’s efforts led to increased brand visibility, which contributed to new partnerships and collaborations for UMC. The visibility reinforced UMC’s position as a valuable ally to independent musicians, drawing the attention of influential industry stakeholders.
  • Engagement on Social Media
    Our social media campaigns resulted in higher engagement rates on UMC’s platforms, particularly around community events and educational resources. These efforts also drove traffic to UMC’s digital content, enhancing its online presence and reach.

Client Testimonial: “Working with Brandinc PR has been transformative. Their expertise in media strategy and commitment to our mission has opened doors for UMC that we hadn’t anticipated. They understood our vision and were able to convey it powerfully to audiences who care about the future of independent music.” – Gerard Longo, Founder & CEO of Underground Music Collective

Conclusion: This collaboration between Brandinc PR and Underground Music Collective exemplifies the power of a strong media and content strategy in transforming a client’s visibility and impact. By focusing on storytelling, targeted outreach, and consistent engagement, we helped UMC build a stronger brand and elevate its voice in the music industry. We’re proud to support Gerard and the UMC team as they continue empowering independent musicians to thrive in their creative journeys.

 

Welcoming Marketing Veteran Sonya Jackson Goff to Our PR Roster Lineup

We’re thrilled to announce that Sonya Jackson Goff, a powerhouse in the marketing industry, has joined our PR speaker roster! With an impressive career spanning over 20 years in Consumer Packaged Goods (CPG), Sonya brings unparalleled expertise and insight to the table. Her extensive background includes influential roles at industry giants such as PepsiCo Beverages and Food, The Nielsen Company, and Information Resources Inc.

 

Sonya’s strategic approach and deep knowledge of marketing analytics make her a sought-after voice for any event seeking to inspire and inform. We’re excited for the opportunities to come as she shares her wealth of experience and passion for driving results.

 

Discover more about Sonya’s story and speaking engagements at Sonsational Speaks. For speaking opportunities and engagements, contact [email protected].

 

Stay tuned for upcoming events featuring Sonya Jackson Goff!