Austin Bats Basketball Earns Univision Austin Coverage Following Historic ABA National Championship Victory

Austin Bats Basketball Earns Univision Austin Coverage Following Historic ABA National Championship Victory

Austin Bats Basketball continues to gain momentum across Central Texas.

On Thursday, June 4, Austin Bats Basketball owner and founder Leticia Castillo was featured live on Univision Austin’s 4 p.m. broadcast and again during the station’s 10 p.m. news coverage, highlighting the team’s recent 2025-26 ABA National Championship victory and the remarkable story behind one of Austin’s most inspiring professional sports organizations.

The interview focused on Castillo’s 12-year journey building the Austin Bats from the ground up. As a Latina business owner and sports executive, she has transformed a vision into a championship-winning professional basketball organization that proudly represents Austin on a national stage.

During the segment, Castillo discussed the team’s championship season, the organization’s impact on the Austin community, and its continued commitment to creating opportunities through sports.

The coverage also spotlighted the Austin Bats’ future goals, including ongoing efforts to bring the 2028 ABA National Championship to Austin. If selected, the event would position Austin as a destination for professional basketball while creating new opportunities for local businesses, athletes, fans, and community partners.

Appearing on both Univision Austin’s afternoon and evening broadcasts allowed the story to reach audiences throughout the day and further expand awareness of the Austin Bats organization among Central Texas sports fans and the region’s growing Hispanic community.

Media coverage like this reflects the growing interest in the Austin Bats’ success story and the leadership behind the organization.

Watch the Univision Austin feature here:

https://www.youtube.com/live/cEQZAfGGIvo?si=fjiYaS48p4Jm35fP  

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About Austin Bats Basketball

Austin Bats Basketball is a professional basketball franchise competing in the American Basketball Association (ABA). Based in Austin, Texas, the organization is dedicated to developing athletes, engaging the community, and growing the game of basketball throughout Central Texas. Following its 2025-26 ABA National Championship victory, the team continues to build momentum as one of Austin’s emerging professional sports organizations.

Stop Waiting to Be Discovered: Cindy Mich on Visibility, Storytelling and Building Your Own Platform

Stop Waiting to Be Discovered: Cindy Mich on Visibility, Storytelling and Building Your Own Platform

There’s a hard truth many creatives, entrepreneurs and even business owners need to hear right now:

Talent alone is no longer enough to guarantee visibility.

In today’s digital media landscape, some of the most talented people remain invisible simply because they are waiting for someone else to notice them first.

That’s exactly what we unpacked during a recent episode of The Brandinc PR Podcast featuring Cindy Mich, founder of Art is Alive Magazine, filmmaker, producer, writer, educator and longtime creative force in independent media.

And honestly? This episode felt less like a traditional interview and more like a creative reality check for anyone trying to grow a brand, launch a platform or position themselves as an authority in their industry.

Why Visibility Requires More Than Talent

During the conversation, Cindy shared insights from years of experience working across publishing, radio, film, television and creative education. One of the biggest themes throughout the episode was simple:

People are waiting too long for permission.

Too many creators spend years perfecting ideas privately while someone else with less experience but stronger visibility strategies becomes the recognizable voice online.

That applies far beyond entertainment.

Whether you are a business owner, public relations professional, consultant, speaker, author, podcaster or entrepreneur, visibility today is directly connected to storytelling, consistency and positioning.

The people building strong brands are not always the loudest people in the room. They are often the people willing to communicate clearly and consistently.

Building Your Own Platform Matters More Than Ever

One of the most powerful parts of the episode was hearing Cindy discuss why she created her own platforms instead of waiting for gatekeepers to validate her work.

From founding Art is Alive Magazine to producing radio shows and independent creative projects, her career reflects something we say often at Brandinc PR:

Visibility grows when you stop waiting and start building.

That mindset matters in today’s communications environment where podcasts, newsletters, blogs, YouTube channels and social platforms allow professionals to create direct audience relationships without relying entirely on traditional media access.

For small businesses and personal brands especially, owned media has become one of the most valuable visibility tools available.

The Biggest Mistakes Creatives Make When Promoting Themselves

Another major discussion point during the episode centered around why talented people struggle to gain traction online.

Some of the biggest mistakes mentioned included:

  • Overthinking visibility
  • Waiting for perfection before launching
  • Inconsistent messaging
  • Lack of professional branding materials
  • Poor storytelling
  • Failing to clearly communicate value

As public relations professionals, we see this constantly.

People often assume good work speaks for itself. The reality is that strategic communication still matters. Your audience cannot support what they do not fully understand.

Why Storytelling Still Wins

One of the strongest takeaways from the episode was the reminder that storytelling remains one of the most powerful tools in branding and public relations.

Audiences connect emotionally before they connect strategically.

That means your story, your perspective and your experiences are often the very things that separate your brand from everyone else competing for attention online.

This is especially important as AI-generated content continues flooding digital spaces. Human-centered storytelling, authenticity and emotional connection are becoming even more valuable, not less.

A Conversation Creatives and Communicators Need to Hear

This episode of The Brandinc PR Podcast is packed with practical insights for:

  • Entrepreneurs
  • Creative professionals
  • Public relations specialists
  • Small business owners
  • Authors and speakers
  • Filmmakers and content creators
  • Personal brands
  • Communications professionals

If you’ve been struggling with visibility, positioning or building a recognizable brand online, this conversation will probably hit home.

🎧 Listen to the full episode featuring Cindy Mich on The Brandinc PR Podcast available on Spotify and streaming platforms.

And if your business or brand is ready to increase visibility, strengthen messaging and secure meaningful media opportunities, connect with Brandinc PR to learn more about our public relations and strategic communications services.

The Future of PR in the Age of AI: Diane Schwartz of Ragan Communications Joins the Brandinc PR Podcast

The Future of PR in the Age of AI: Diane Schwartz of Ragan Communications Joins the Brandinc PR Podcast

Artificial intelligence is no longer a future conversation for the communications industry. It is already reshaping how brands communicate, how media is created and how public relations professionals approach strategy, storytelling and leadership.

On the newest episode of the Brandinc PR Podcast, Brandi Sims sits down with Diane Schwartz, CEO of Ragan Communications, for an in-depth discussion about AI in PR, the future of communications and the findings behind Ragan’s widely discussed AI in PR Report.

As the first female CEO in Ragan’s 56-year history, Diane has helped lead major conversations around innovation, communicator training and the evolving role of AI in corporate communications. During the episode, she shares valuable insight into how communications professionals can adapt to rapid industry change without losing the human side of storytelling.

The conversation explores:

  • How AI is transforming public relations and corporate communications
  • The biggest misconceptions PR professionals still have about AI
  • Ethical concerns surrounding AI-generated content
  • Why storytelling and authenticity still matter in the AI era
  • The communication skills professionals need to stay competitive
  • What leadership looks like during industry disruption

One of the biggest takeaways from the episode is the reminder that while AI can improve efficiency, strategy and automation, it cannot replace trust, emotional intelligence or authentic communication. As more brands incorporate AI into their workflows, communicators who can balance innovation with human connection will continue to stand out.

This episode is especially relevant for:

  • PR professionals navigating AI adoption
  • Corporate communications leaders
  • Marketing and branding professionals
  • Entrepreneurs building thought leadership
  • Media and communications students
  • Business leaders interested in the future of storytelling

Special thanks to former Brandinc PR Podcast guest and communications leader Samantha Flynn for helping connect this timely conversation following the release of Ragan’s AI in PR Report.

The full episode of the Brandinc PR Podcast featuring Diane Schwartz will be available Thursday, May 28, on Spotify and major podcast platforms.

At Brandinc PR, we help brands, executives and entrepreneurs increase visibility through strategic public relations, thought leadership and media storytelling. Whether you are building brand authority, preparing for media opportunities or navigating communications in the evolving AI landscape, our team helps position your message for impact.

Looking to strengthen your visibility and media strategy? Contact Brandinc PR to learn more about our PR consulting and communications services.

Why Talented People Get Ignored (And How to Fix It) with Jasmine Romaine

Why Talented People Get Ignored (And How to Fix It) with Jasmine Romaine

Some professionals walk into a room and instantly shift the temperature. Not because they’re the loudest person there, but because their confidence, communication style, and executive presence speak before they ever say a word. 🎙️

On the latest episode of the The Brandinc PR Podcast, Dr. Brandi Sims sits down with Jasmine Romaine, an international keynote speaker, communications strategist, actress, and best-selling author, for a conversation that every entrepreneur, executive, creative, and aspiring leader needs to hear.

From commanding executive presence to understanding why highly talented professionals often get overlooked in the workplace, this episode dives into the hidden communication gaps keeping people stuck in invisibility mode.

If you’ve ever felt underestimated, unheard, or like the “best-kept secret” in your industry, this episode offers the reset button your brand and career may need.

Meet Jasmine Romaine

 

 

 

Jasmine Romaine is known for helping professionals amplify their voice, sharpen their communication skills, and develop the confidence necessary to thrive in both the workplace and marketplace.

As the author of Speak to Profit: Speak with Confidence and Jazz Up Your Sales!, Jasmine teaches leaders how strategic communication directly impacts visibility, influence, and income. Her work blends storytelling, executive coaching, performance psychology, and branding into one transformative approach.

Beyond the corporate stage, Jasmine also appeared in the 2023 remake of The Color Purple, bringing a unique performance-based perspective to how presence and confidence show up in professional spaces.

Her mission is simple yet powerful: help people communicate with clarity and confidence so they can stop shrinking and start commanding rooms.

Executive Presence Isn’t Just for CEOs

One of the biggest takeaways from this episode is that executive presence is not reserved for corporate executives or people with fancy titles.

Executive presence is how people experience you.

It’s your energy.
Your posture.
Your voice.
Your clarity.
Your confidence.
Your ability to make people trust you before your résumé even enters the conversation.

During the episode, Jasmine breaks down the subtle signals that communicate authority before you ever open your mouth. From nonverbal communication to intentional branding, she explains why talented professionals often struggle to advance despite having the skills to succeed.

Spoiler alert: talent alone is not enough anymore.

Why Talented Professionals Get Overlooked

The modern workplace rewards visibility as much as expertise. That doesn’t mean becoming performative or fake. It means learning how to communicate your value clearly and consistently.

In this episode, Jasmine and Brandi discuss:

  • Why high achievers often undersell themselves
  • The connection between executive presence and career advancement
  • How communication impacts perceived leadership ability
  • Why confidence directly affects profitability and opportunities
  • The difference between being visible and being memorable
  • How personal branding shapes professional opportunities
  • The role of authenticity in executive communication
  • How professionals can stop shrinking themselves in leadership spaces

The conversation especially resonates with entrepreneurs, women leaders, creatives, underrepresented professionals, and anyone navigating rooms where they’ve historically been underestimated.

The Link Between Communication and Profitability

Speak to Profit centers around a powerful truth: your voice has value.

Whether you’re pitching investors, leading a team meeting, interviewing for a promotion, appearing on podcasts, or building a personal brand online, communication impacts how people perceive your expertise.

In a digital-first era where attention spans are shorter than a TikTok swipe and personal brands operate like mini media companies, strategic communication has become a business asset.

Jasmine explains that confidence is not just motivational fluff. It’s measurable positioning.

People who communicate clearly:

  • Build stronger authority
  • Create trust faster
  • Land more opportunities
  • Increase perceived expertise
  • Strengthen leadership presence
  • Often increase revenue potential

Translation? Your communication style may literally be impacting your money.

A Conversation About Authenticity and Leadership

One of the most compelling moments in the episode explores the tension many professionals feel between authenticity and “professionalism.”

How do you maintain your authentic voice while still navigating leadership expectations?

How do you command authority without feeling forced to code-switch or become someone else?

Jasmine offers practical insight into aligning communication style with personal brand identity while remaining authentic and impactful.

The episode challenges listeners to rethink executive presence not as conformity, but as intentional communication.

Why This Episode Matters Right Now

We’re living in an era where visibility drives opportunity. Social media, podcasting, digital branding, and thought leadership have changed how audiences determine expertise.

The professionals who stand out today are often the ones who communicate with clarity, confidence, and consistency.

That’s exactly why this episode matters.

Whether you’re:

  • Building a personal brand
  • Leading a company
  • Transitioning careers
  • Growing your authority online
  • Seeking media opportunities
  • Preparing for leadership roles
  • Launching a business
  • Trying to stop playing small

…this conversation delivers both strategy and mindset shifts you can apply immediately.

Listen to the Episode

🎙️ Why Talented People Get Ignored (And How to Fix It) featuring Jasmine Romaine is now streaming on the The Brandinc PR Podcast.

Listeners can expect actionable communication strategies, leadership insights, branding gems, and a few truth bombs that might make them sit up straighter halfway through the episode. ✨

Connect with Jasmine Romaine

Connect with Brandinc PR

  • Book a PR consultation
  • Explore media strategy services
  • Listen to more podcast episodes
  • Learn how to strengthen your brand visibility and authority

Episode Highlights

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Some standout themes from the conversation include:

  • Executive presence and leadership communication
  • Personal branding and visibility strategy
  • Speaking with confidence in professional settings
  • Communication skills for entrepreneurs and executives
  • Authentic leadership and workplace confidence
  • Public speaking and authority building
  • Career advancement through strategic communication
  • Confidence-building for women in leadership
  • Voice alignment and professional branding
  • How communication impacts business growth

The full interview framework and discussion topics developed for the episode also explored executive presence, confident leadership, and communication strategy in depth.

The Limitless CMO Era: How AI & PR Strategy Are Reshaping Brand Visibility

If you’re still approaching PR like it’s just about press releases and placements… we need to talk.

In the latest episode of the Brandinc PR Podcast, I sat down with Lisa Cole, Chief Marketing, Product & AI Officer at 2Xand author of The Limitless CMO, to break down what it really means to operate as a strategic leader in today’s AI-driven landscape.


From Order Takers to Market Makers

One of the biggest takeaways from this episode is this:

PR professionals can’t afford to just “execute” anymore.
You have to think like a strategist. Move like a marketer. And show up like a decision-maker.

Lisa shares how the most effective brands today aren’t reacting to the moment—they’re shaping it.


AI Isn’t the Future—It’s the Advantage

AI isn’t here to replace PR professionals—it’s here to elevate them.

From identifying trends earlier to refining messaging and predicting audience behavior, Lisa shares how AI is already transforming how brands approach visibility, positioning, and growth.

The real question?
Are you using it strategically—or just experimenting?


What This Means for Your Brand

PR in 2026 isn’t about being everywhere.
It’s about being intentional, aligned, and ready when the right opportunity presents itself.

Because the brands—and professionals—that win today aren’t just part of the conversation…

They help define it.


🎧 Listen to the Full Episode

Tune into this episode of the Brandinc PR Podcast to learn how to move from reactive to strategic, leverage AI with intention, and position your brand for long-term visibility.


🚀 Ready to Build a Smarter PR Strategy?

If this episode has you thinking about how to show up more strategically for your brand or clients—don’t just sit on it.

Whether you need clarity on your messaging, support aligning your PR with business goals, or a strategy that actually drives visibility and results, this is your next step.

👉 Book a PR Power Hour Session for focused, 1:1 strategy tailored to your brand
👉 Or schedule a consultation to explore ongoing PR support with Brandinc PR

Because visibility alone isn’t enough—positioning is what moves the needle.