Owning the Mic: How Women in Media Shape Public Narratives

Owning the Mic: How Women in Media Shape Public Narratives

Austin, TX — Brandinc PR Founder & CEO Dr. Brandi Sims will join a dynamic panel of media leaders for “Owning the Mic: How Women in Media Shape Public Narratives.” The conversation explores how women in journalism, public relations, entertainment, and broadcasting are redefining influence—one story at a time.

The Power of Women’s Voices in Media

From newsrooms and podcasts to social feeds and brand campaigns, women are transforming how stories are told. This discussion will highlight how women in media:

  • Shape public perception and cultural conversations

  • Amplify underrepresented voices and diverse perspectives

  • Challenge bias and redefine leadership in communications

  • Use storytelling to drive social and cultural change

As a PR strategist, educator, and podcast host, Dr. Sims brings more than 15 years of experience amplifying authentic voices in sports, entertainment, and social impact storytelling. Her perspective on ethical communication, brand reputation, and representation makes her a compelling contributor to the dialogue on narrative power and equity.

Event Details

Event: Owning the Mic: How Women in Media Shape Public Narratives
When: December 3rd
Where: Virtual
RSVP: https://www.linkedin.com/events/7387075709111783425/

Why This Matters

Representation in media doesn’t just reflect society—it shapes it. Through panels like Owning the Mic, women leaders are helping to create inclusive narratives that educate, inspire, and move audiences to action.

Join us for this inspiring conversation on how women continue to shape the cultural lens, challenge stereotypes, and build a more equitable communications landscape.

View the Playback here: https://www.facebook.com/share/v/1EqLu5v2LY/

Inside the Spotlight: PRSA Entertainment & Sports Fireside Chat with Ryan McCormick and Michael Levine

Inside the Spotlight: PRSA Entertainment & Sports Fireside Chat with Ryan McCormick and Michael Levine

What does it take to build and protect a reputation in the spotlight? The PRSA Entertainment & Sports Section is exploring that very question during our upcoming Fireside Chat on November 20, 2025, at 1 p.m. ET, moderated by my colleague and friend Ryan McCormick, Founder of Goldman McCormick PR.

Ryan will be joined by one of Hollywood’s most influential publicists, Michael Levine — the mastermind behind campaigns for more than 58 Academy Award® winners and author of 15 books, including Broken Windows, Broken Business and Guerrilla PR 2.0. Together, they’ll unpack the evolving world of celebrity branding, reputation management, and media influence in today’s always-on culture.


A Conversation Worth Tuning In To

As the Past Chair and current Programming Chair of PRSA Entertainment & Sports, I’m especially excited about this conversation. Ryan has a remarkable ability to draw out the kind of insights that help communicators think differently about their craft — and Michael Levine’s perspective from decades of experience in Hollywood makes this an event unlike any other.

From managing crises in the public eye to cultivating narratives that endure, this session will offer real-world takeaways for PR pros, entertainment publicists, brand strategists, and media consultants alike.


Event Details

📅 Date: Thursday, November 20, 2025
🕐 Time: 1:00 p.m. ET | 10:00 a.m. PT
💻 Format: Virtual (Free for PRSA Members; Open to Non-Members)
🎤 Moderator: Ryan McCormick, Founder of Goldman McCormick PR
Featured Guest: Michael Levine, Hollywood Publicist & Author

👉 Register Here: https://www.prsa.org/event/2025/11/20/default-calendar/prsa-entertainment-sports-fireside-chat-ryan-mccormick-with-michael-levine-wbens2506 


Why You Should Attend

The Fireside Chat is more than a conversation — it’s a masterclass in strategic communication for today’s interconnected, high-stakes environment. Whether you’re managing red-carpet moments in Los Angeles, crisis response in New York, or brand storytelling here in Austin, this event will offer actionable insights on how to stay ahead of the curve.

Join us to learn, connect, and be inspired by two of the sharpest minds in PR and media.


Brandi Sims, MBA, PhD(c)
Past Chair & Programming Chair, PRSA Entertainment & Sports Section
Founder & CEO, Brandinc PR

Building Connections That Move the Industry Forward: PRSA Entertainment & Sports Networking Social

Building Connections That Move the Industry Forward: PRSA Entertainment & Sports Networking Social

In public relations, meaningful connections are everything — and that’s exactly what the PRSA Entertainment & Sports Section aims to create with our upcoming Networking Social on December 9, 2025 at 3 p.m. ET.

Moderated by award-winning sports journalist Kelsey Nicole Nelson, this free virtual gathering is designed for PR professionals, communicators, and media insiders who want to expand their networks, share insights, and build relationships that fuel long-term success.

Whether you’re an emerging publicist, a seasoned agency pro, or an in-house communicator working in entertainment, sports, or media — this event is your chance to connect with peers who get the fast-paced, ever-changing world of storytelling.


Why This Event Matters

As the Past Chair and current Programming Chair of PRSA E&S, I’m especially proud of how our section continues to prioritize community and collaboration.
Networking in PR isn’t just about swapping business cards — it’s about creating synergy between people with shared purpose and passion. The conversations that start here often lead to real-world partnerships, mentorships, and opportunities across the industry.

Our Networking Social embodies that spirit — a relaxed yet engaging space where professionals can share experiences, brainstorm ideas, and get inspired by what others are creating in entertainment and sports communications.


Event Details

📅 Date: Tuesday, December 9, 2025
🕒 Time: 3:00 p.m. ET | 12:00 p.m. PT
💻 Location: Virtual (Free for Members and Non-Members)
🎤 Moderator: Kelsey Nicole Nelson — Award-Winning Sports Journalist & Host

👉 Register Now: https://prsa.zoom.us/meeting/register/tZ0qfu6vqj0jGdzjB2HynQDaGelwmq6g1A-h#/registration.


Join the Conversation

This event is open to all communications and public relations professionals — from those managing entertainment campaigns in Los Angeles to sports PR specialists in Austin, Chicago, New York, or beyond. If you’re passionate about media, storytelling, and elevating your craft, this is where you’ll want to be.

Let’s close out 2025 by strengthening the relationships that move our industry forward.

I can’t wait to see you there!


Brandi Sims, MBA, PhD(c)
Past Chair & Programming Chair, PRSA Entertainment & Sports Section
Founder & CEO, Brandinc PR

How Stacker Is Changing the Game for PR Pros: A Conversation with Noah Greenberg



🎙️ How Stacker Is Changing the Game for PR Pros: A Conversation with Noah Greenberg

Location: Austin, TX | Washington, D.C.

By:



The Future of Media Placements Is Already Here

In today’s fast-moving media world, landing a strong placement can feel like a mix of art, science, and luck. But what if consistency wasn’t just possible — it was predictable?

That’s exactly what Noah Greenberg, Founder of Stacker, has built his company to do. Stacker empowers PR firms to earn high-quality, data-backed media coverage at scale — and it’s quickly becoming the go-to platform for agencies that want results that last.

In this episode of the Brandinc PR Podcast, host Brandi Sims dives into Noah’s unique approach to storytelling, scale, and leadership — including how he’s preparing for his upcoming session at the PRSA International Conference in Washington, D.C.

🚀 Inside Stacker’s Data-Driven PR Revolution

Traditional media pitching often relies on one-to-one outreach — a process that’s time-consuming and inconsistent. Stacker flips that model by focusing on newsworthy content and distribution at scale.

“We built Stacker to empower PR teams — to give them the tools and data they need to get the kind of coverage that builds authority, not just attention,” says Noah.

From syndication networks to original storytelling, Stacker helps PR agencies secure thousands of earned-media placements that fuel brand awareness, thought leadership, and SEO growth.

🗣️ What You’ll Hear in This Episode

  • How Stacker helps PR pros scale earned media success
  • Common mistakes agencies make when pitching stories
  • The future of PR in an AI-driven communications landscape
  • How Noah uses calendar mapping and silent retreats to stay productive
  • What to expect from his upcoming session at PRSA ICON in Washington, D.C.

🌍 Balancing Innovation and Intentional Leadership

Beyond his company’s success, Noah’s Business Insider feature caught attention for a reason — he’s redefining leadership balance in an industry known for burnout.

From annual silent retreats to meticulously mapped schedules, Noah has created a blueprint for leading with clarity while running one of the fastest-growing earned-media platforms in the country. His message is simple but powerful: innovation requires focus, and focus starts with how you manage your time.

🎧 Listen to the Full Episode

Ready to dive deeper into Noah’s story and the future of media placements? Tune in below:

👉 Listen on Spotify
👉 Listen on Apple Podcasts
👉 Watch on YouTube

✨ About the Brandinc PR Podcast

Hosted by Brandi Sims, PhD, MBA, Founder & CEO of Brandinc PR, the Brandinc PR Podcast spotlights changemakers and innovators shaping modern communication. From publicists and entrepreneurs to journalists and agency leaders, each episode uncovers actionable insights to help you elevate your PR game — all with a bold, relatable twist.

Tags: PRSA, Stacker, Noah Greenberg, PR media placements, earned media, Brandinc PR Podcast, Austin PR, Washington DC communications, PR strategy



New Release: The Holiday Pitch Pack to Help You Land Media This Season

Austin, TX – The holiday season is officially here, and if you’re a small business owner, entrepreneur, nonprofit, or expert hoping to secure media coverage before year-end, now is the time to pitch. To help brands stand out in a highly competitive media landscape, Brandinc PR has officially launched the Holiday Pitch Pack, a ready-to-use resource designed to help you confidently pitch newsrooms, podcasts, and digital outlets with timely, relevant story angles that convert.

The holidays are one of the busiest media seasons of the year, especially in major media markets like Austin, Dallas, Houston, New York, Los Angeles, and Chicago. Journalists are on tight deadlines, looking for feel-good stories, expert insights, community impact features, and holiday gift-worthy products or services. If you’re not pitching now, you’re already behind.

✨ What’s Inside the Holiday Pitch Pack

The Holiday Pitch Pack was created to simplify the pitching process and help business owners show up confidently in the media—even if they’ve never pitched before. Inside, you’ll find:

  • Holiday Pitch Templates for local, regional & national media

  • Seasonal Story Angles curated for TV, podcasts, digital, print & radio

  • Plug-and-Play Email Pitches that get opens and responses

  • Pitching Timeline Map to know exactly when to pitch for November–January

  • Do’s & Don’ts for Holiday Media Outreach

  • Holiday Hook Builder Worksheet to tailor your story for the press

Whether your audience is based in Texas, the East Coast, West Coast, or nationwide, these templates are designed to increase visibility and help you secure meaningful placements that boost brand awareness and sales.

🌟 Why This Matters for Your Business

Holiday press can be a game-changer. A single media placement can:

✅ Increase brand credibility
✅ Drive holiday sales
✅ Boost social proof and visibility
✅ Open the door to future interviews and features

Even one local feature in outlets like Austin Woman Magazine, KXAN, Spectrum News, or Community Impact can position your brand as the go-to expert for the season.

📍 Built by an Austin-Based PR Strategist with National Expertise

Created by Brandinc PR, a PR and media training agency specializing in helping businesses and industry experts secure press, the Holiday Pitch Pack blends real newsroom insight with a simple step-by-step approach. Whether you’re pitching media in Austin, across Texas, or nationwide this season, you’ll be equipped with a strategy that works.

🎁 Launch Day Special

To celebrate launch day, early buyers will unlock exclusive bonuses, including additional pitch angles for New Year content and reporter follow-up scripts to increase booking rates.


If you’ve been waiting for the right time to get press for your business — this is it. The window for holiday pitching closes fast, and the brands that move now will win the coverage.

👉 Ready to secure holiday media?
Grab the Holiday Pitch Pack today and start pitching with confidence.