Brandi Sims Named to ATELIER 100: Honored as One of the Most Influential People of 2026

Brandinc PR is proud to announce that founder and CEO Brandi Sims has been officially recognized as one of the Most Influential People of 2026 by ATELIER Global.

This international recognition highlights leaders who are shaping culture, business, and community impact across industries, and Brandi’s selection reflects over 15 years of work at the intersection of public relations, storytelling, and visibility strategy.

Currently based in Austin, Texas, Brandi leads Brandinc PR, a boutique communications agency serving entrepreneurs, creatives, nonprofits, entertainers, and purpose-driven brands nationwide. Her approach blends earned media strategy, authentic storytelling, and audience-centered messaging to help clients turn influence into measurable impact.

“I’m deeply honored by this recognition,” Brandi shares. “Being named to ATELIER 100 represents more than a personal milestone. It reflects the clients, communities, and collaborators who trust me with their stories every day. This moment belongs to all of us.”

Brandi’s feature appears in ATELIER Magazine Issue #03, alongside global changemakers recognized for leadership, innovation, and forward motion. Her article explores visibility, ownership, and how intentional media strategy can elevate underrepresented voices while driving real-world results.

As an Austin-based PR consultant, professor, podcast host, and magazine contributor, Brandi continues to advocate for inclusive storytelling while helping brands navigate today’s evolving media landscape. Through Brandinc PR, she has secured placements across national publications, supported startups and established organizations alike, and built platforms that amplify voices often left out of mainstream narratives.

Special thanks to Bentley Didier and the ATELIER Global team for this meaningful honor.

Readers can explore Brandi’s feature and the full ATELIER 100 list in ATELIER Magazine Issue #03, available now online.

About Brandinc PR

Brandinc PR is an Austin-based boutique public relations and communications agency specializing in earned media, thought leadership, brand storytelling, and strategic visibility. Founded by Brandi Sims, the agency partners with founders, creatives, and organizations to turn purpose into presence through impactful media strategy.

For media inquiries, speaking engagements, or PR services, visit BrandincPR.com.

PR in 2026: 5 Trends Smart Brands Are Already Preparing For

Public relations is changing fast and brands that don’t evolve with it risk getting left behind.

In 2026, PR isn’t just about pitching journalists or posting consistently on social media. It’s about combining technology, authenticity, owned audiences, and strategic visibility.

On the latest episode of the Brandinc PR Podcast, I break down the five biggest PR trends shaping 2026 and how founders, nonprofits, creatives, and growing brands can prepare now.

Here’s a quick look at what’s ahead.

1. AI Is Becoming a Creative Teammate

Artificial intelligence is now part of everyday PR workflows, from drafting pitches to repurposing content and analyzing audience sentiment.

The brands winning in 2026 aren’t replacing their voice with AI. They’re using it to enhance creativity while keeping human insight at the center.

AI literacy is no longer optional. It’s a leadership skill.

2. Authentic Storytelling Is Driving Engagement

Generic content is out. Personality-driven storytelling is in.

Audiences are responding to founder-led visibility, behind-the-scenes moments, and real perspectives over polished perfection. Authenticity doesn’t mean oversharing. It means showing up aligned and human.

If your content doesn’t sound like a real person, it’s getting scrolled past.

3. GEO Is Changing How Brands Are Discovered

Beyond SEO, PR now includes Generative Engine Optimization (GEO), positioning your brand to appear in AI-generated answers.

This requires clear expertise, structured thought leadership, and consistent digital presence. PR professionals are now building visibility for both journalists and algorithms.

4. Newsletters and Micro Platforms Are Rising

Owned audiences matter more than ever.

Email newsletters, niche communities, and creator-led platforms are becoming powerful PR tools. Followers aren’t assets. Subscribers are.

Your email list is quickly becoming one of your most valuable media channels.

5. Independent Media Is Creating New Opportunities

With traditional newsrooms shrinking, independent and regional outlets are thriving.

In 2026, smart PR strategies focus on local visibility, community storytelling, and independent publishers that deliver real engagement and trust.

Visibility is becoming decentralized and that’s opening doors for brands willing to think differently.

Final Thoughts

PR in 2026 is more human, more strategic, and more distributed than ever before.

The brands that succeed will embrace AI thoughtfully, lead with authenticity, build owned audiences, and leverage independent media for meaningful visibility.

🎧 Want the full breakdown? Listen to the complete episode of the Brandinc PR Podcast:
PR in 2026: 5 Trends Smart Brands Are Already Preparing For

Ready to Future-Proof Your PR Strategy?

Brandinc PR helps founders, nonprofits, and creative brands build modern visibility through strategic communications and thought leadership.

Visit BrandincPR.com to learn more.

Identify. Define. Align.: How Brand Clarity Builds Trust, Visibility, and Real Growth

In today’s crowded digital marketplace, visibility alone isn’t enough. Brands don’t just need attention. They need clarity.

On a recent episode of The Brandinc PR Podcast, host Brandi Sims sat down with Brand Clarity Expert, author, and international speaker Suzanne Tulien to explore what it truly means to build a brand from the inside out.

Suzanne is known for helping purpose-driven businesses uncover their unique differentiation through her proprietary Brand DNA process. Her work centers around three powerful pillars:

Identify. Define. Align.

And while those words sound simple, the impact is transformational.

Branding Is Not Just Marketing. It’s Your Operating System.

One of the biggest takeaways from the conversation?
Branding isn’t just visuals, messaging, or social media. It’s how your organization operates.

Suzanne explains that when businesses gain clarity on who they are, what they stand for, and how they show up consistently, they build trust faster with customers, teams, and partners. That clarity becomes the foundation for:

• Stronger leadership alignment

• More confident marketing decisions

• Consistent customer experiences

• Engaged employees who act as brand ambassadors

• Clear positioning in competitive markets

In other words, brand clarity becomes a business advantage.

Why Inside-Out Branding Matters for Entrepreneurs and Growing Teams

For small business owners, founders, and scaling brands, it’s easy to get caught in “do everything” mode. Posting constantly. Chasing trends. Trying every tactic.

But without a clear internal foundation, external efforts fall flat.

Suzanne emphasizes that sustainable growth starts internally. When leaders define their brand DNA first, every touchpoint becomes intentional, from hiring and culture to PR strategy and customer experience.

That alignment is what turns brands into movements.

Personal Brand Clarity Fuels Professional Impact

The conversation also highlights how individual clarity affects team success. Suzanne’s work shows that when leaders understand their own personal brand, they communicate more effectively, lead with confidence, and create cultures rooted in purpose, not performance alone.

For PR professionals, entrepreneurs, and executives alike, this alignment is what drives authentic visibility.

Final Thoughts

If you’re building a business, growing a brand, or refining your public presence, this episode is a masterclass in clarity-led strategy.

Because when you identify who you are, define what makes you different, and align your actions accordingly, everything else becomes easier: marketing, PR, partnerships, and growth.

🎧 Listen to the full episode on The Brandinc PR Podcast to hear Suzanne Tulien break down how brand clarity transforms organizations from the inside out.